About
CUCKOO ELECTRONICS AMERICA
HISTORY
Founded in 1978 under the name Sungkwang Electronics
Founded in 1978 under the name Sungkwang Electronics, our top priority has always been customer satisfaction, innovation, and premium quality.
In 1998, Sungkwang rebranded as CUCKOO Electronics with an impressive line of innovative rice cookers that quickly became the #1 rice cooker brand in South Korea.
Since then, CUCKOO has led the Korean domestic market in creative technology, unique design, and high quality. In recent years, we’ve expanded our borders beyond Korea—opening offices in China, Malaysia, India, Indonesia, Vietnam, and amongst the most recent: the United States.
OUR VALUES
CUCKOO’s revolutionary products create a healthy home, ranging from bidets to small kitchen appliances and everything in between because we focus on three key fundamentals:
Food
Air
Water
We pursue to provide premium-quality products with elegant aesthetics that you can pass down for generations to come. In order to accomplish this, we develop products centered on:
Friendliness
FOR HEALTHY FOOD
Rice is a cultural staple, and our extensive line of rice cookers are essential for creating nutritious, delicious meals. The versatile and convenient rice cooker is a compact do-it-all appliance that can replace up to 8 other appliances: a bread maker, yogurt maker, slow cooker, food steamer, pressure cooker, sauté pan, food warmer and even sous vide!
Rice cookers are our bread and butter, but we also offer a wide selection of other kitchen products, including induction cooktops, blenders, electric kettles, cookware and so much more! With CUCKOO’s sophisticated, modern designs, all of our kitchen products are countertop showstoppers.
FOR A HEALTHY HOME
CUCKOO offers an array of products for fresh air and clean water, such as water purifiers, air purifiers, bidets, and filtered shower heads just to name a few! Not only do these products have simple installation, maintenance, and operations, they also upgrade the look, feel, and functionality of your unique home.
Air purification in South Korea is of utmost importance, as the air quality reaches dangerous levels. We’re the first to bring the most effective South Korean air purification practices into the homes of thousands of health-conscious Americans.
With our water purification products, enjoy industry-leading designs, advanced filtration, and unmatched service. Sit back and drink electrolyte-rich, pure hot and cold water with your household.
THE FUTURE OF CUCKOO
Here at CUCKOO, we keep a pulse on the latest industry trends, health and environmental concerns, and opportunities for us to design impact-driven products, as we are committed to manufacturing products that make life simpler and more enjoyable.
As we venture into the Western frontier and establish CUCKOO as a global leader in home and kitchen appliances, we’re inspired by our past, present, and future to propel unprecedented products.